Fun Stuff: Hyundai airs Super Bowl ads early

After having a banner year in 2009 where they scooped up market share from seemingly all of their competitors, Hyundai has decided to air not one but two Super Bowl ads.  They tapped Jeff Bridges to do the voice-overs, which can’t be cheap, as well as the millions of dollars spent to buy the ad space in the first place.  The first ad shows Brett Favre 10 years in the future, holding an MVP trophy and still pondering retirement.  The second ad shows off Hyundai’s 14-step process used to paint the 2011 Sonata, and even goes so far as saying the Sonata’s paint is of better quality than the Mercedes-Benz CLS550.  Click through the jump to see the ads.

This is the 3rd consecutive year that Hyundai has aired ads during the Super Bowl, and the 2nd consecutive year that they’ve sponsored the Kickoff Show.  There will be 8 ads shown throughout the day, according to Hyundai.  That doesn’t necessarily mean during the big game though, as ads during the game cost $3.01 million for a 30-second spot.

Advertisement – Paint:

Advertisement – 10 Years:

by John Suit

Source: Hyundai


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